Plenty of startups out there want to do go for a "freemium" business model, but there's a lot of confusion as to what "freemium" actually means. And more importantly, whether and how it works. So here ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. As you navigate the early stages of building your pricing strategies, you might ...

A report, "Making Freemium Add Up," published Tuesday by Mark Mulligan of Midia Consulting, compares key metrics of Spotify, Deezer, Pandora and Slacker alongside Angry Birds, Hulu, Skype and others… ...

Adding a premium to a product that was once free has become a trend in app software. This exclusivity could cost companies more than a little resentment among consumers Sean Rad, CEO of Tinder. The ...

I've never been comfortable with free products for business use, even though it's difficult to avoid using them if you're a small or one-person business (web analytics, for example, has been all but ...