DCO has been around for a long time, but it’s still popular with marketers. And although upcoming signal loss may challenge all the ways advertisers can optimize their ads, creative remains a key ...

By fusing behavioral data, real-time analytics and generative AI, the industry is entering a new era: attention hacking at ...

In the dynamic world of retail, businesses face the ongoing challenges of rising advertising costs alongside a swiftly changing media landscape. In the face of this, the practice of Dynamic Creative ...

Clinch, the leader in dynamic ad serving and personalization and creator of Flight Control, the Omnichannel Campaign Activation Platform, for its Dynamic Creative Optimization (DCO) offering, ...

Genesis USA Was Among the First Advertisers to Tap this Solution, Optimizing Video Creative Towards Post-exposure Search Intent NEW YORK, Aug. 21, 2025 /PRNewswire/ -- Clinch, the Agentic AI platform ...

New partnership helps CPG advertisers boost omnichannel creative optimization and delivery across CTV, digital video and display Leveraging NCS' purchase insights and Innovid's proprietary dynamic ...

Dentsu has selected dynamic ad-serving and personalization platform Clinch as its global partner for offering dynamic creative optimization (DCO). The offering includes complete access to Clinch’s ...

Ad-tech firm Spongecell on Monday announced it raised a $10.5 million funding round, comprised of debt and equity financing from Safeguard Scientifics and Pivotal Capital, that will enable it to bring ...

Certification Enables Clinch to Serve and Optimize Campaigns Across Selected Amazon Owned and Operated Properties, Covering Streaming TV, Online Video, Display, and Mobile Inventory NEW YORK, Oct. 17, ...

LONDON--(BUSINESS WIRE)--At Adobe Summit Europe, the company’s annual digital marketing conference in London, Adobe (Nasdaq:ADBE) today announced it has acquired the Tumri advertising technology (also ...